Showing posts with label #bmw. Show all posts
Showing posts with label #bmw. Show all posts

Friday, April 7, 2017

BMW at the 87th Geneva International Motor Show 2017



World premiere: the new BMW 5 Series Touring.
World premiere: the BMW i8 Protonic Frozen Black Edition.
At the 2017 Geneva International Motor Show, BMW will be presenting current
highlights from its range of models as well as the latest advances in the field of
sustainable mobility with all-electric and plug-in hybrid vehicles. Also set to be
unveiled to the public for the first time in Geneva is the new BMW 4 Series, fresh
from a round of design, chassis, interior ambience and equipment enhancements.

Saturday, January 14, 2017

BMW at the NAIAS 2017. North American International Auto Show.



Get a quick overview of the BMW highlights at the NAIAS 2017: BMW has chosen
the North American International Auto Show (NAIAS) in Detroit, taking place on
8 – 22 January 2017, to stage the world premiere of the new BMW 5 Series Sedan and
the US premiere of the BMW Concept X2. Also part of the line-up at the BMW stand
are the new BMW 530e iPerformance plug-in hybrid, the sporty BMW M550i xDrive,
and the luxurious BMW 6 Series model range. Plus, BMW ConnectedDrive will be
showcasing a selection of new services.

Thursday, January 5, 2017

The ideas behind the BMW VISION NEXT 100



BMW celebrates its 100th anniversary. This isn't just an opportunity to celebrate the
pioneering achievements of our past. But also to look forward to the exciting times
ahead: with the BMW VISION NEXT 100. Experience the BMW VISION NEXT 100
interactively at http://www.next100.bmw . Sheer Driving Pleasure of the future – What
will it look like? Over the coming years, mobility will become increasingly diverse. In
the not-too-distant future, most vehicles will probably be completely self-driving –
people will get around in robots on wheels. So, given these developments, how will we
justify the existence of vehicles by BMW, a brand for whom the individual and Sheer
Driving Pleasure are the focus of everything? And how will BMW’s brand values
translate into the future?

In developing the BMW VISION NEXT 100, the main objective was to create not an
anonymous vehicle but one that is highly personalised and fully geared to meet the
driver’s every need – because the very emotional connection between a BMW and its
driver is something we want to retain.
Drivers decide how they want to travel in future according to their needs:
fully-automated driving with the opportunity to relax, work or be entertained
– Ease Mode. Or drive themselves: in a vehicle fully customised to their
preferences, where everything revolves around them as the “Ultimate Driver”
– Boost Mode.

For the BMW VISION NEXT 100, the design team specifically took into account all
the trends and technological developments that will be most relevant to BMW in the
decades ahead. But they also took many of their cues from innovations and designs
of the past.