Johnnie Walker presents Joynomics: Experiment 01 - Golf

This experiment examines just how much joy affects our performance on, and off, the driving range. Can joy be the game changer we've all been looking for?

Joy Will Take You Further. Keep Walking.

To discover more about Joynomics™ and our experiments visit http://www.johnniewalker.com

DIRECTED by Antony Crook

DIRECTOR OF PHOTOGRAPHY Albert Salas

AGENCY PRODUCER Ralph de Haan

PRODUCER RSA/Carla Poole

CREATIVES Lars Jorgensen, Martin Ginsborg, James Yeats Smith, Daan van Dam

MUSIC Woodwork Music